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Why Are There 4,000 New Coffee Shops In Pakistan?
Pakistan is a nation of chai drinkers, so why are thousands of coffee shops suddenly opening across the country?
In this video, we investigate Pakistan’s booming coffee industry, from the rise of café culture and the psychology behind our changing habits to the economics, supply chains, and businesses driving this growth. Through conversations with the people behind Coffee Wagera, FLOC, and LOOP, we explore how coffee became such a big business in Pakistan and whether this boom is here to stay.
This video is sponsored by nescafe!
00:00 the coffee boom
02:01 business model
05:52 chicken and egg problem
07:37 Supply Chain
08:58 Price and Costs
09:36 Sponsored
11:03 Modern Dhabba
Pakistan is a nation of chai drinkers, so why are thousands of coffee shops suddenly opening across the country?
In this video, we investigate Pakistan’s booming coffee industry, from the rise of café culture and the psychology behind our changing habits to the economics, supply chains, and businesses driving this growth. Through conversations with the people behind Coffee Wagera, FLOC, and LOOP, we explore how coffee became such a big business in Pakistan and whether this boom is here to stay.
This video is sponsored by nescafe!
00:00 the coffee boom
02:01 business model
05:52 chicken and egg problem
07:37 Supply Chain
08:58 Price and Costs
09:36 Sponsored
11:03 Modern Dhabba
